Bringing the generative AI capabilities of Google Cloud to some of the most popular workplace apps
Generative AI is poised to revolutionise and simplify a significant number of the most frequent processes and tasks that each of us completes every day at work. These processes and duties include the manner in which we communicate, the manner in which we analyse data, the manner in which we interface with applications, and even the manner in which we summarise content and discussions. that they’re on target to hit all their marketing objectives. Get ready for revenue!
Businesses all over the world are utilising Google’s large language models (LLMs) through Vertex AI as a result of the open approach that we take to the development of generative AI at Google Cloud. These are some of the most widely used applications that are used in the office, and individuals log into them on a daily basis.
We are pleased to announce today that a larger group of well-known enterprise organisations will be integrating the generative AI capabilities of Google Cloud into their applications during the course of this year. Each of these businesses will address promising enterprise use cases for generative AI, such as improving content management, bringing new capabilities for people to collaborate virtually, streamlining sales and customer service, delivering entirely new marketing content-creation abilities, and supporting marketers by embedding generative AI in the Salesforce customer data platform. These are just some of the use cases that will be addressed.
Box and Google Cloud are going to build on their existing strategic cooperation in order to come up with innovative new ways for their respective clients to become more efficient and effective while working with generative AI. Box and Google Cloud are working together to integrate Google’s powerful AI models into Box AI, the company’s newly introduced intelligence capabilities. This will enable customers to interact with their information in whole new ways, such as automatically classifying and extracting metadata or rapidly finding answers and insights from documents.
Some popular workplace app
Canva, a popular platform for visual communication, is adding new generative AI features, such as new automatic translation capabilities, and new generative AI video creation tools powered by Google Cloud’s Vertex AI, which can enable creative teams to more quickly produce bespoke content in Canva. Other generative AI features being added to Canva include the ability to automatically translate text.
Google Cloud Helping
With the help of Google Cloud’s generative AI, Dialpad is developing new tools that will assist sales and service teams in better monitoring and supporting prospects and customers. For instance, Dialpad has already deployed new AI Recaps with a fraction of its users. These AI Recaps take advantage of the ability of LLMs to provide condensed summaries of conversations and emphasise critical information and the next-best action items for salespeople. The team at Dialpad is also working with the models provided by Google Cloud through Vertex AI in order to develop new AI-powered playbooks and new AI-driven scorecards. The former will assist in the automation of the call review process for sales managers and contact centre supervisors, while the latter will provide real-time, context-sensitive suggestions and prompts to sales reps and support agents.
With the support of Google Cloud, Jasper will be able to further automate the content creation process for marketers, providing them with more advanced options to tailor content for certain categories and voices. Jasper will integrate Google Cloud foundation models into its AI Engine, and Google Cloud LLMs will provide users of the Jasper app with additional possibilities to produce one-of-a-kind content that is in line with their respective brand voices. The Jasper Extension for Chrome, as well as future add-ons for Google Workspace that are currently under development, both provide users with a quick and easy way to access the features of Jasper.
Salesforce
Salesforce is investigating how the models and generative AI capabilities of Google Cloud could bring new, trusted, and secure functionality to customers of Salesforce through Salesforce Data Cloud, which unifies a company’s customer data across channels and interactions into single, real-time customer profiles, and Einstein, its AI-infused customer relationship management (CRM) assistant.
To assist in the transformation of employee experiences, UKG will integrate the generative artificial intelligence capabilities of Google Cloud into its extensively used human capital management (HCM) tools. UKG is already utilising Google Cloud’s LLMs through Vertex AI to create conversational AI interactions with its HCM solutions, augment employee requests with more relevant business insights, and support people managers with a deeper understanding of how business decisions can impact employee engagement. These are all goals that UKG has set for itself.
We are forming close partnerships with the teams at each of these firms in order to safely deploy generative AI and to enable businesses, developers, marketers, and millions of consumers who can benefit from Google Cloud’s LLMs in the applications they use on a daily basis.
These agreements contribute to the expansion of our open ecosystem for the development of generative AI. We’re committed to this open future of AI, and we’re bringing the best of Google’s infrastructure, generative AI tooling, and foundation models to partners at every layer of the AI stack, like AI21 Labs, Aible, Anthropic, Anyscale, Bending Spoons, Cohere, Faraday, Glean, Gretel, Labelbox, Midjourney, Osmo, Replit, Snorkel AI, Tabnine, Weights & Biases, and many more.
You will hear more instances of how we are partnering with prominent enterprise platforms and applications over the next few weeks and months. Our goal is to make generative AI accessible to a greater number of users. Tomorrow at Google I/O, you will also hear more about Google Cloud’s approach to applied generative AI, and you can learn more about our Trusted Tester programme for Vertex AI right here. https://cloud.google.com/ai/generative-ai